About Me
With 10+ years of experience (including founding my own company), I can help teams turn insight into impact.
I specialize in shaping product vision, uncovering opportunities, and designing with both users and business goals in mind.​
I'm currently focused on strategic roles where I can influence what we build — not just how it looks.
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Improved the CVS photo app NPS score by 60%
I conducted and utilized in-depth user research to help lead a design sprint and ultimately improve the experience for users printing photos and cards at CVS.

Built and scaled a six-figure floral rental company
Developed and optimized all user touchpoints including website, e-commerce flows, AI-powered communications and customer experience strategy, to grow a profitable direct-to-consumer business.

Optimized the Plan Selection process for SOHO users
I simplified the user flow of SOHO (Small Office, Home Office) Ringcentral customers by partnering with an agency team to do extensive user research, ultimately delivering responsive designs across devices.
My Work
CASE STUDIES

VISUAL DESIGN
AR/VR Visuals and Branding for Wayfair's "IdeaSpace"
I created the UI for a 3D feature for Wayfair that was published in Boston Magazine.


Revised Interface for an Interactive Office Tool
Updated the information architecture and polished the UI for a Virtual-office tool.



